Texas Telemarketing Registration Requirements - What You Need to Know

Last Updated: September 3, 2025

⚠️ URGENT COMPLIANCE UPDATE ⚠️

New Texas regulations are now in effect for all businesses conducting SMS and voice marketing to Texas residents. Immediate action is required to avoid penalties.

What Changed?

Effective September 1, 2025, Texas now requires all businesses that send text messages or make marketing calls to Texas residents to register with the Texas Secretary of State as "telephone solicitors."

This applies to you if any of the following are true:

• Your business is located in Texas
• You market to prospects/customers in Texas (regardless of your location)
• You make marketing calls to Texas numbers

Registration Requirements

Filing Fee: $200

Security Deposit: $10,000

Watch Our Compliance Briefing

Gabriel walks through the requirements, your options, and next steps in this 6-minute briefing.

Your Compliance Options

Option 1: Register in Texas ✅

Best for: Businesses with significant Texas lead volume

• Complete Texas Secretary of State registration
• Obtain required security bond
• Maintain full Texas market access
• Estimated timeline: 2-3 weeks

Option 2: Exclude Texas from Campaigns ✅

Best for: Businesses with limited Texas exposure

• Immediate compliance
• Zero registration costs
• Reduces total addressable market by ~8.5%
• Implementation: 24-48 hours

Option 3: Texas-Only Alternative Channels ✅

Best for: Businesses wanting Texas reach without registration

• Pivot to email, direct mail, social advertising
• Maintain Texas prospects through compliant channels
• Requires strategy adjustment

GrowthMap's Support

We're here to help, but cannot provide legal advice or assume compliance liability.

What We Can Do:

✅ Review your current Texas campaign exposure

✅ Implement geographic targeting changes in HighLevel

✅ Adjust automation workflows for compliance

✅ Provide ongoing compliance monitoring

✅ Connect you with compliance resources

What You Must Do:

• Make your own compliance decisions
• Consult with legal counsel if needed
• Complete any required registrations
• Maintain ongoing compliance practices

Need Help Deciding?

Don't navigate this alone. Call the Secretary of State Solicitation Hotline: (800) 648-9642

Frequently Asked Questions

Do I need to stop all Texas campaigns immediately?

If you're not registered, we recommend pausing Texas SMS/voice campaigns until you complete registration or implement alternative strategies.

What if I only occasionally text Texas numbers?

The law doesn't provide volume exemptions. Any business texting Texas residents needs to comply.

Can I just exclude Texas zip codes?

Yes, we can help you implement geographic exclusions in GrowthMap. This is often the fastest compliance solution if you live & work outside the state of Texas (assuming exclusion does not impact leadflow & cashflow)

Does this affect email marketing?

No, these regulations only apply to SMS and voice communications.

Still Have Questions?

For GrowthMap Support:

• Email: [email protected]
• Office Hours: Check the Coaching Calls link in the sidebar navigation in app.growthmap.co 

For Legal/Compliance Questions:

• Contact Texas Solicitation Hotline: (800) 648-9642
• Consult qualified legal counsel